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Hayley Caronia

Democrats to Spend $20 Million Figuring Out How to Speak to Men

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  • Source: Silverloch
  • 05/27/2025
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After laughably running Tim Walz as a Vice Presidential candidate in an attempt to connect with young men, Democrats are literally turning to studying what they can do better. 

While implementing a common sense strategy of “doing the exact opposite of what they’re currently doing” would be free, they’re instead shelling out $20 million. 

According to Red Voice Media:

One recent initiative, revealed in internal documents obtained by The New York Times, outlines a $20 million donor-backed project titled “SAM”—short for “Speaking with American Men: A Strategic Plan.”

The effort aims to reverse declining support from young men by investing in marketing, including advertisements inside video games, and analyzing content that performs well on digital platforms.

The SAM project also calls for a complete shift in tone, urging Democrats to “move away from a moralizing tone” that party officials now admit has alienated voters. The report adds to a growing list of Democratic efforts that have failed to reverse the party’s decline.

According to the Quinnipiac poll, 67% of men hold an unfavorable view of the Democratic Party, while only 22% approve.


 
Early Edition

Evita Duffy-Alfonso

The Nightly Scroll

Hayley Caronia